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Dupes, short for “duplicate,” are cheaper alternatives to premium or luxury products and they are increasingly popular among Gen Z and millennial shoppers. “The online culture of . Dupe shoppers are young and online. Because dupe culture found a microphone in TikTok, we asked respondents how virality impacts their shopping decisions — and the results were not. Dupes, short for “duplicate,” are cheaper alternatives to premium or luxury products and they are increasingly popular among Gen Z and millennial shoppers. “The online culture of dupe. Finding dupes for popular products is all the rage right now. We explain why and share some of our favorites, including dupes for the Dyson AirWrap, a Lululemon bag, SKIMS, and more.
Dupe shoppers are young and online. Because dupe culture found a microphone in TikTok, we asked respondents how virality impacts their shopping decisions — and the results were not. A dupe is a duplicate that is a near-identical substitute for a high-end product at a lower price; the trick is to find it. That’s easy in many categories, but it can be especially problematic in. Ostensibly, the dupe shopper’s goal is to save money on expensive products, but scrolling through the hashtag on TikTok, most dupes are for products that rarely surpass 0. The most commonly duped products are from midrange .
A dupe is a less expensive alternative to a more costly item, with the expectation that it doesn’t sacrifice much in terms of quality or functionality. The term is particularly popular in the fashion and beauty industries, but it can apply to virtually any product category, from tech gadgets to home décor and beyond. Roughly one-third of all US adults have intentionally bought a dupe, according to Morning Consult, with that figure rising to almost half for Gen Z shoppers and 44% for millennials. In the UK,. Dupes has become one of the biggest buying trends this year, especially among young shoppers who have embraced social media and online shopping. What Is Dupe Shopping? A shortened term for “duplicate,” dupe refers to products with a permissible similarity to another, more expensive product. For example, this Amazon dress that’s a dead ringer for the viral Skims version, or this insulated water bottle that could pass for the mega-popular Stanley, but for half the price.
Savings-hungry Gen Z shoppers are leaving brand names behind, opting instead for knockoffs and generics — making the cheaper substitute, or dupe, more desirable, in some cases. Dupes, short for “duplicate,” are cheaper alternatives to premium or luxury products and they are increasingly popular among Gen Z and millennial shoppers. “The online culture of dupe. Finding dupes for popular products is all the rage right now. We explain why and share some of our favorites, including dupes for the Dyson AirWrap, a Lululemon bag, SKIMS, and more.
Dupe shoppers are young and online. Because dupe culture found a microphone in TikTok, we asked respondents how virality impacts their shopping decisions — and the results were not. A dupe is a duplicate that is a near-identical substitute for a high-end product at a lower price; the trick is to find it. That’s easy in many categories, but it can be especially problematic in.
Ostensibly, the dupe shopper’s goal is to save money on expensive products, but scrolling through the hashtag on TikTok, most dupes are for products that rarely surpass 0. The most commonly duped products are from midrange .
A dupe is a less expensive alternative to a more costly item, with the expectation that it doesn’t sacrifice much in terms of quality or functionality. The term is particularly popular in the fashion and beauty industries, but it can apply to virtually any product category, from tech gadgets to home décor and beyond.
Roughly one-third of all US adults have intentionally bought a dupe, according to Morning Consult, with that figure rising to almost half for Gen Z shoppers and 44% for millennials. In the UK,.
Dupes has become one of the biggest buying trends this year, especially among young shoppers who have embraced social media and online shopping. What Is Dupe Shopping? A shortened term for “duplicate,” dupe refers to products with a permissible similarity to another, more expensive product. For example, this Amazon dress that’s a dead ringer for the viral Skims version, or this insulated water bottle that could pass for the mega-popular Stanley, but for half the price.
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